Easy Start
With the Easy Start plan, our first goal is to have you quickly, easily and inexpensively up and running producing shows and delivering them through your DotTV enterprise. Your early earnings may not be huge to start out, but with a reasonable amount of consistent nurturing, you can have your starter TV business bringing in some serious funds for you. Then you can and use this income to build a "Big" Internet TV business or supplement your existing income. The new traffic this generates and new customer are yours.
While you're earning your initial money, you'll start learning some of the advanced techniques of TV Internet. A sort of earn while you learn, win-win proposition. But remember no program works unless you work it. This is serious work, especially in the beginning, and you have to work the program to reap the benefits.
You begin by building your video recordings in your browser, using special plug-in software. Here's what the Easy Start.TV plug-in does:
Lets you upload from your VCR onto your computer's video card
Records an archive of stills, video and audio directly from your computer's video card
Optimizes video quality for Internet delivery
Converts the optimized recording to RealVideo
Uploads the RealVideo file to EasyStart.TV, for automatic hosting.
Once uploaded, your recording includes information for presenting the "playback" for your customers or viewers in their pop-up browser window, referred to as the "Users Player". Users Group TV keeps track of the recording and presentation information in a central database which you manage from your browser.
The RealPlayer files created using EasyStart.TV are automatically hosted on computer running RealServer by Real Network. When you change recordings or present new information, the new files are automatically updated on our servers for you. You do not need to contract for special streaming services from your ISP. With EasyStart.TV, you automatically get high quality streaming using the latest Real Network server technology, which is much more reliable than hosting TV and multimedia files from an ordinary web server.
Easy Start Plan
Pick Your Theme - The best rule of thumb is to pick an area that you know and enjoy. Your knowledge and enthusiasm will naturally flow into your efforts. For example --Do you love gardening? Then develop a TV theme and products that gardening enthusiasts would appreciate. Your DotTV site could sell gardening supplies, patio furniture, gardening technique manuals, video tapes of popular gardening stores and you can follow it all up by giving your customer the ability to book exciting tours of famous gardens via your travel reservations link. With minimal expense and EasyStart.TV, your site becomes the one stop TV Channel for the gardening buff.
Get Your Tools - You can build and run your DotTV business the easy way or the hard way. The hard way is to attempt to perform all tasks of a TV station yourself. But instead you could just borrow the tools that will automate and/or simplify your job from EasyStart.TV, thus freeing your precious time for developing your TV idea and your main line of work. Check here for some of the Tools and time-saving Tips for your business.
Network Your Station - The Easy Start program involves taking advantage of the many and easy networking possibilities available on the Internet, thus giving you the ability to draw upon multiple income streams. These relationships with others give you the capacity to quickly and intelligently create and establish your online "TV Presence". Check here for some great Networking Links.
Establish Your Station's Client Base - As a media presence, you are typically not in the business of handling merchandise, merchandise payments, collection, or shipping, and these are areas of work you are usually best off to avoid. These matters typically need to be taken care of by merchant partners in a similar arrangement to that of traditional TV with their advertisers. You lead the customer to the merchant site like on the "old" TV, and the merchant takes it from there. This is the tried and true, and most profitable technique. Check here for a high quality instant Client Base to get up and running fast.
Let Your Business AutoRespond - Many parts of your new TV business can be automated. You will need to use automation to free you from some repetitive tasks, to provide time for other necessary activities. For example, automation via autoresponder can automatically answer frequently asked questions, send a copy of your price sheet, or remind a customer of an important upcoming event. Check here for detail on the AutoResponder program designed especially for DotTV webcasters.
Tap Advertising Resources - Now that you've set up your TV business so it can self-handle the small things, it's time to let viewers know you're there. Although you may already have a well-designed advertising and marketing plan, it is always important to tap into general audiences for the feedback they provide. General and unexpected comments help fine tune your delivery. Ask any public speaker or newscaster. A rule of thumb for a start-up e-business is to spend 25% of your time fine tuning the business and 75% of your time marketing it. The #1 focus of your time must now be promoting and marketing, and at least half of that time should be directed toward the general audience. The single most important rule to insure success for any e-business is to consistently and continuously market every day, especially including weekends. Even if it's just a half hour a day, work your leads and do at least one new marketing activity each and every day. Be sure to check out our Advertising Resources.
Check the Tech - Congratulations on getting your DotTV business off the ground. But to keep your position and ensure your success, don't forget to keep up with what's going on in our industry, by checking out the latest "new things". At NewThing.TV, the tech, info and products you grab will surely help you set and reach new and more-advanced milestones. Give yourself a window into the future by exploring our NewThing.TV.